แอร์ SAIJO DENKI

SAIJO DENKI

Thai air conditioner maker Saijo Denki International is trying to expand its clout across Southeast Asia.

    The company competes with Japan’s Mitsubishi Electric, LG Electronics of South Korea and others in Thailand. Saijo Denki currently focuses on improving the energy-saving functions on its air conditioners. In 2013, its products took the top three spots in the energy-conservation ranking of home-use air conditioners in Singapore, overtaking Japanese manufacturers.

    Saijo Denki’s name uses the Japanese words for best electric, but it has no connection with the Northeast Asian country. Somsak Chitipalungsri, the company’s founder and managing director, says he chose the name because he wanted his company to become the best in Thailand.

Innovative

Around three decades ago, Somsak was helping manage an air conditioner assembly plant his father started. The facility produced air conditioners under contract for Japanese makers and sold proprietary products to public offices in Thailand. The plant fell into heavy debt after orders from public offices fell.

    Somsak then set up Saijo Denki with technical assistance from a Japanese trading house, from which he had previously procured parts. He shifted from offering just production outsourcing services to undertaking everything from development to production and sales. Saijo Denki sells its products in more than 20 countries today.

    Saijo Denki has innovated over the years. The company in 1991 developed an air conditioner that could be controlled via telephone. But it did not sell well. Two years later Saijo Denki developed an air conditioner equipped with an air purifying function. According to Somsak, this device sent shock waves through the industry.

    Somsak says that if his company can grab the biggest slice of the market in Singapore, a developed country in the Association of Southeast Asian Nations, Saijo Denki will come to dominate the region.

AC BRAND : Saijo Denki
AC MODEL SPEC : SUPERIOR
AC TYPE  : WALL TYPE AC
R410a

AC MODEL SPEC  BTU 
SUPERIOR-09 9071
SUPERIOR-12 13020
SUPERIOR-18 18258
SUPERIOR-25 25259

AC BRAND : Saijo Denki
AC MODEL SPEC : Turbo A.P.S

AC TYPE : WALL TYPE AC
R410a

AC MODEL SPEC BTU 
TURBO A.P.S-09 9915
TURBO A.P.S-12 13041
TURBO A.P.S-18 19327
TURBO A.P.S-25 24178
TURBO A.P.S-30T 30841
TURBO A.P.S-33 33922
TURBO A.P.S-36 36694
TURBO A.P.S-40 39375

AC BRAND : Saijo Denki
AC MODEL SPEC : Top Class Inverter

AC TYPE  : WALL TYPE AC
R410a

AC MODEL SPEC  BTU 
Top Class Inverter 12 13301
Top Class Inverter 18 19962
Top Class Inverter 25 24168
Top Class Inverter 30 30063
Top Class Inverter 36 36389

AC BRAND : Saijo Denki
AC MODEL SPEC : Premium Inverter
AC TYPE : WALL TYPE AC
R410a

AC MODEL SPEC  BTU 
Premium Inverter-09 9016
Premium Inverter-12 12294
Premium Inverter-18 18192
Premium Inverter-25 24721

AC BRAND : Saijo Denki
AC MODEL SPEC : Grand Hubrid Inverter
AC TYPE : WALL TYPE AC

 R410a

AC MODEL SPEC  BTU 
Grand Hubrid Inverter-09 8993
Grand Hubrid Inverter-12 12357
Grand Hubrid Inverter-18 18105
Grand Hubrid Inverter-25 24229
Grand Hubrid Inverter-30 30120
Grand Hubrid Inverter-36 36450

AC BRAND : Saijo Denki
AC MODEL SPEC: Turbo SSU
AC TYPE  : WALL HANG TYPE AC
R410a

AC MODEL SPEC BTU 
Turbo SSU-13 13249
Turbo SSU-18 18330
Turbo SSU-25 25520
Turbo SSU-30 32814
Turbo SSU-30T 31026
Turbo SSU-33 34846
Turbo SSU-33T 33091
Turbo SSU-36 36501
Turbo SSU-36T 36159
Turbo SSU-40 39962
Turbo SSU-40T 40371
Turbo SSU-44 44000
Turbo SSU-52 52000
Turbo SSU-60 60000

MORE INFORMATION AND PRICE QUOTATION PLEASE CONTACT